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People's Pledge Congress success
28/11/2011
Navigate Design supported the People’s Pledge at their London Congress. The People’s Pledge, the nationwide cross-party campaign in favour of an EU referendum, staged a big pro-referendum rally in the Grand Hall, Westminster Methodist Central Hall, London SW1. Navigate helped the People's Pledge to prepare for the Congress, designing and producing a new logo. branding, and literature, and completely revamping their website.
From Navigate, Gareth Gammon and Neil Pafford were among the 1,800 delegates at the Congress to hear discussions on the Eurozone Crisis and Britain’s membership of the EU. Neil and Navigate had created a range of literature for the event including: a 4-page insert in The Spectator magazine, tickets, a carrier bag, banner pull-ups; and a programme.
Navigate has also designed and produced for the People’s Pledge new stationery and compliments slips, business cards, a car sticker, a donation form, branded envelopes, publicity leaflets.
"It was great to see Navigate’s designs and branding in place for this event, which was covered in the national media,” says Gareth Gammon, MD of Navigate. "The client thoroughly appreciated our timely and targeted work.”
The People’s Pledge has been created to give people a voice, forcing an open debate on Britain’s membership of the EU and leading to a referendum. Its membership includes MPs from all parties, MEPs, economists, trade unionists, academics, journalists and people with a broad spectrum of opinions on the EU. – some for, others against.
The Congress featured panel discussions and debates, and more than 20 keynote speakers, such as Conservative MPs Zac Goldsmith, Priti Patel, Douglas Carswell, Dominic Raab and Steve Baker; Labour MPs Kate Hoey, John Cryer and Graham Stringer.
Navigate also designed and developed a new website for the People’s Pledge, which was launched in time for the Congress. On the website visitors are encouraged to sign the pledge for an EU referendum. "Sign the Pledge today at www.peoplespledge.org”. Each pledge is registered by constituency and added to the pledges of others.
