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10 Communications Tips

22/12/2011



1 PR – More use of traditional and digital PR, the most cost effective way to communicate



2 Social media – Increasing its scope and business use



3 Market research and analysis – ‘Big Data’ is  the buzzword and all businesses need data to win new business; which sectors, which geographies?



4 QR (Quick Response) codes – Flash in the pan? Why not try them?



5 Smartphones – Increasing relevance and bigger share of online traffic


 
6 Smart TV – Internet on the telly; view on demand and targeted audiences

7 Video – Google ownership of You Tube suggests video content is on the way up



8 Integration – Grey areas: Where does PR stop, web content begin, advertising, to PR? The areas are becoming grey and an integrated approach is needed



9 Websites ...  that run a business: A brochure? An online shop? No, it’s a full business management tool for the site owner

10 Face to face – Still works!  Meet clients, agencies, people you work with, and partner.


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